MMBA | Institute for Beverage Professionals
One of the trends in our business is the shift away from full-time employees to part-time staff.
A great number of these employees are very part-time and working the night shift. Unfortunately these individuals probably do not have high product knowledge, yet they often come into contact with customers who have the most purchasing power.
To help address this disconnect, MMBA has introduced a new on-line training course to help address this disconnect.
The Institute for Beverage Professionals (IBP) is open to full and part-time employees in all sectors of the beverage industry.
IBP's goal is to provide training that will translate into improved individual sales skills, a higher personal professionalism, and enhanced facility revenue and image.
The training includes written materials, testing and certificates of completion.
IBP is designed to be a supplemental training that should be combined with instruction provided by an employer.
The first courses are Wine 101 and responsible beverage service. Planned future courses include beer, spirits, customer service and more.
Click Here for a Wine 101 Preview
